Monthly Archives: May 2013

The Benefits Of Social Media Marketing Tactics

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Guest Blog Post by Gerald Young, CEO TraDigital Communications

Guest Blog Post By Gerald Young, CEO, Life Coach Marketing

Are you not great at marketing and selling your services? do you still need some sort of system in order to attract more clients to your coaching business? Social media marketing tactics can help you build your services and transform your company into a marketing genius, leading to a lasting increase in sales. This system of social media marketing strategies will show you some different marketing techniques as well as selling tricks that will attract more clients. Spending your own time, effort, and energy is no longer required since the right social media marketing services will work out the best ways to sell and market your unique business at a great price.

Using social media marketing strategies is the best way to help you communicate and market products for consistent sales and ultimately more income. It can help you create successful advertising campaigns, develop a niche for your particular services, and define your particular coaching business. Social media marketing services also ensure that you will get high rankings in the most popular search engines like Yahoo and Google. You will also be guided through some direct marketing tricks so you can use the best networking techniques and thus build a strong coaching business.

A stronger PR from proven methods and techniques will be created from this system. This way you can focus on what you do best without needing to worry about the sales and profits. By using social media marketing tactics, you will essentially put your marketing on autopilot.

online-reputation-managementKeeping up with your business and personal reputation in the virtual world is just as important as maintaining your reputation in the “real” world. Lines defining the boundaries between physical persona and online presence are quickly fading. These days, most people feel that your online reputation represents who you truly are in person or as a business. This means online business reputation management and personal reputation management are both more important now than ever before.

Developing, maintaining, and managing a squeaky clean online reputation requires care and organization. There are too many opportunities for missteps. One misguided blog, bad customer review, or misrepresented internet business listing can tarnish your online reputation beyond repair. It is important to know how to avoid these pitfalls.

Fortunately, you can educate yourself and tread lightly or hire a reputation management service to manage your online reputation. The main point to remember is no matter which option is decided, a reputation management strategy must be carefully thought out and planned.

As you plan your marketing for 2013 and keep in mind the continuing trends of social networking and digital marketing, focus on the things that are sure to help you be successful with reputation management. Here are just a few to get you started:

  • Deploy a monitoring/listening strategy. Knowing what is being said about you in the blog-o-sphere is an important part of managing your online reputation. Study and research how peers in your field or industry manage their online reputations.
  • Always remember who or what you’re trying to represent. Allow trustworthy reputation management consultants to review and approve your work before posting content such as blogs or articles online. Rewriting and editing are crucial. Don’t ever write or post on emotion.
  • Have a well-planned social media strategy to create an organized and deliberate online voice.

From individuals to small businesses to large companies, if there is an online presence, you must take steps to ensure what is reaching the masses about yourself or your company is exactly how you wish to be represented. Make online reputation management part of your strategic plan for 2013.